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Sunday, October 13, 2013

MAD ABOUT THE BOY



The new Bridget Jones novel by Helen Fielding: Bridget Jones: Mad About the Boy will be published by Jonathan Cape (a Random House Group company) in October.

When asked which boy Bridget was mad about, Fielding merely raised one eyebrow enigmatically.

Fielding’s first book, Bridget Jones’s Diary, was an international bestseller and global phenomenon when it was originally published in 1996. It was followed in 1999 by a sequel, Bridget Jones: The Edge of Reason. Together, the novels sold more than 15 million copies and were published in 40 different countries and both were adapted into blockbuster films starring RenĂ©e Zellweger, Hugh Grant and Colin Firth.

Bridget Jones: Mad About the Boy represents a totally new phase in Bridget’s life. As Fielding says “Bridget’s life has moved on”. But, the question is, just how much? What we can share is that the novel is set in present-day London; Bridget is older; she is still keeping a diary, but she is also immersed in texting and experimenting with social media, with an emphasis on ‘Social’!

Fielding introduces readers to a whole new enticing phase of Bridget's life including the challenges of maintaining sex appeal as the years roll by and the nightmare of drunken texting, the skinny jean, the disastrous e-mail cc, total lack of twitter followers, and TVs that need 90 buttons and three remotes to simply turn on.

An uproariously funny novel of modern life, Bridget Jones: Mad About the Boy is heralded as a triumphant return of the favourite Everywoman.

Dan Franklin, Jonathan Cape Publishing Director said: ‘As a comic writer, Helen is without equal. Over fifteen years ago she gave a voice to a generation of young women with the original Bridget book; now they’ve grown up and she’s doing it again in Bridget Jones: Mad about the Boy -- this time with all the joys and complications of social media.’

Watch this space for a review of the novel!