(Lauren Laing (Brand and Communications Manager)
of Wildlands Conservation Trust, Dr Bandile Mkhize (CEO) of Ezemvelo KZN
Wildlife, Shaun Pollock, Vahenee Heeramun (DUT student and designer of Shaun
Pollock’s rhino), Pat Lambie, Bradley Bhramadu (DUT student and designer of Pat
Lambie’s rhino), Colin Naidoo (Brand and Communications manager )of ACSA and Dr
Andrew Venter (CEO) of Wildlands Conservation Trust. Photo: Emma Gatland)
A few days ago, a large group of people gathered at Newscafé at King Shaka Airport for a unique rhino unveiling event, to support two local sports celebrities, Pat Lambie and Shaun Pollock, as they pledged their commitment to the fight against rhino poaching.
A few days ago, a large group of people gathered at Newscafé at King Shaka Airport for a unique rhino unveiling event, to support two local sports celebrities, Pat Lambie and Shaun Pollock, as they pledged their commitment to the fight against rhino poaching.
They were the first two celebrities to raise their hands to
become involved in the Durban leg of the Wildlands’ Rhino Parade, an innovative
fundraising campaign based on the internationally renowned Cow Parade concept.
The initiative seeks to raise funding for the war on rhino poaching by getting
South African Ambassadors to adopt and help design a three-quarter life size
black rhino sculpture, which is then auctioned at a high profile Gala Dinner,
set to be held on November 29 at Durban City Hall.
The 2.5m long and 1.8m high rhino sculpture that is used to
tell each celebrity’s individual story is made from a water-based resin,
originated by Peter Hall, and then cast following a mould-making process by Kim
Goodwin of the hugely respected Goodwin Foundry in Lidgetton.
DUT (Durban University of Technology) enthusiastically
agreed to support the Rhino Parade by tasking their third year Graphic Design
students to turn the blank rhino sculptures into true works of art, which they
did above and beyond.
Vahenee Heeramun and Dean Irving are the bright young minds
behind the Shaun Pollock rhino, in all its green and gold, patriotic beauty.
Pat Lambie’s rhino, incorporating his passion for the environment and rugby,
was the brain child of Bradley Bhramadu, with one element inspired by Justine
Barry. The students got to meet and interact with some of the celebrities, and
this formed part of the artistic process that ultimately inspired their
designs, which the students also implemented.
The Durban Rhino Parade includes four celebrity rhino, with
the first two having been adopted by Pollock and Lambie and the second two by
legendary musician Ray Phiri and Olympic Gold Medallist Chad le Clos. These
rhino will ultimately help fund a number of conservation initiatives, with a
vision to curb the poaching statistics.
“We are honoured to
be a part of this campaign as part of our Corporate Social Investment and
assist by hosting these beautiful rhino artworks,” explains Communications and
Brand Manager at ACSA, Colin Naidoo. “The rhino poaching crisis is directly
linked to the tourism and travel industry and is therefore obviously a concern
for us, however I believe this is EVERY South African’s problem – we need to
all value and protect our heritage, and hope that through this parade we can
inspire people to do just that. We are very confident that by having the rhinos
displayed at King Shaka International Airport we will be reaching out more to
the public and that each rhino will fetch a decent price at the auction in
November to ultimately contribute funding to Wildlands’ conservation efforts.”
For further information please contact Lauren Laing at laurenl@wildlands.co.za or 083 399 4665
or visit www.wildlands.co.za