DESIGN MY SAMSONITE
Samsonite Launches Design Contest for Curv
Collections - competition closes on May 31.
Samsonite®, the world’s leading travel
solutions brand inspiring travel world-wide, has launched Design My Samsonite,
a unique international design competition. It is open to registered
undergraduate and graduate art and design students and those who completed
their art or design education during the 2012–2013 academic year.
Participation is open to applicants from
South Africa, as well as every European country, Russia and Turkey.
Participants are invited to create their
own artwork to be printed on a stylish Samsonite Curv® collection suitcase –
either a Cosmolite® or Firelite® - using an innovative printing process.
Showcasing Samsonite’s most innovative and best-selling collections, Design My
Samsonite gives participants the once-in-a-lifetime opportunity to make their
mark on these iconic luggage collections.
Ultimately, two eye-catching designs will
be selected internationally – one for the Cosmolite collection and one for the
Firelite collection – as grand prize winners. The two grand prize winners will
see their design produced on a Samsonite Cosmolite or Firelite case as a
limited edition, will be awarded a set of luggage with their design and win an
exciting trip to New York City or Cape Town (value approximately R35,500)
In addition to the grand prize winners, one
country winner may be awarded from each of the selected countries. The grand
prize and country winners will be selected by a Samsonite jury comprised of six
members of the design and marketing teams. Finally, a People’s Choice winner
will be awarded to the design with the most votes on the Design My Samsonite
website: www.designmysamsonite.com.
The winners from participating countries and the People’s Choice Award winner
will each be awarded a set of Firelite or Cosmolite cases.
All entrants will see their designs
displayed on the Design My Samsonite website gallery (www.designmysamsonite.com), the
Facebook page (www.facebook.com/samsoniteofficial)
and the Pinterest page (www.pinterest.com/mysamsonite).
Samsonite has developed a revolutionary
printing technique which enables bespoke designs to be embedded within the Curv
material. Curv material, paired with Samsonite’s patented shell-forming
process, results in luggage made with innovative material widely known for
high-energy absorption and outstanding shock impact performance. Also used to
make ice hockey skates, shin guard protection and body armour, Curv is widely
known for its feather light and advanced impact-resistant qualities.
The Design My Samsonite winners will be
selected in June 2013 and a limited production of the official winning
Samsonite Design Lab case will feature in the 2013 September Samsonite Dealer
Catalogue.
Participants may enter their design at the
official Design My Samsonite website (www.designmysamsonite.com)
where they will find the contest artwork template and briefing, product
information on the Curv collections – Cosmolite and Firelite – and Curv
material, videos, pictures and a gallery page of submitted artworks.
Contestants have until May 31 to submit
their design. For the full competition rules, terms and conditions and
additional information, visit www.designmysamsonite.com
or www.facebook.com/samsoniteofficial
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