(Sasol
National Youth Orchestra)
In recognition of its deep commitment to
the arts, Sasol in partnership with the South African National Youth Orchestra
Foundation (SANYOF) emerged as the winner of the Youth Development Award in the
16th annual Business and Arts South Africa (BASA) Awards.
The award honours projects that encourage
the development of young talent and participation in the arts, and was
presented as a result of Sasol’s long term partnership with SANYOF.
Sasol has partnered with SANYOF’s
initiatives since 1979. The programme aims to encourage participation in
performance arts and provides young talented enthusiasts with the opportunity
to boost their musical abilities on a national platform.
“As a company, we are committed to finding
innovative ways to unite and unlock the potential of South Africans. We are
extremely passionate about this partnership and the sustainable impact that it
is making in improving lives and taking the arts to broader society,” said
Richard Hughes, Sasol’s Sponsorship Manager. “Our partnership with SANYOF is
one that has been of great benefit to both parties and its success demonstrates
the value that the corporate sector can play in the development of South
African youth, not only through funding, but also through the involvement of
staff on an operational level.”
Selected entirely on merit, top-notch
musicians in the National Youth Orchestra programmes hail from all regions in
South Africa. Participants, aged between 13 and 25 years are selected for one
of two orchestras: the National Youth Orchestra and the National Youth Concert
Orchestra.
Approximately 75% of South African
orchestral musicians in the symphony orchestras today have played in the
National Youth Orchestra, and many of the alumni are now professionals in top
orchestras around the world.
“Through this partnership, SANYOF is
recognised for launching the successful careers of many internationally
recognised musicians. With so many milestones already achieved and a host of
solid growth plans in place, we are geared to achieve exceptional success together
going forward, concluded SANYOF Managing Director, Sophia Weltz.
For more information, contact Danielle
Square on 011 709 9696/084 596 6886 or email: Danielle.Square@ogilvypr.co.za