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Wednesday, April 9, 2014


A new Bollywood film that offers a comedic and different view on contemporary
life, was released last month at select Ster-Kinekor cinemas. Titled Bewakoofiyaan it is a contemporary life story that sets out to turn set notions about relationships on their head.

Mohit Chadhdha (Ayushmann Khurrana) and Mayera Sehgal (Sonam Kapoor) are a young, middle-class, corporate couple who are ambitious and love the good things in life. They are also passionately in love with each other, but there is one hurdle they need to overcome: Mayera's willfully bureaucratic father, V. K. Sehgal (Rishi Kapoor).

Mohit is a marketing whiz kid vying for a step up the corporate ladder. Mayera is a financial brain with a penchant for shoes. They work hard, they party hard. Their mantra: you can live on love and fresh air. However, Mayera’s obstinate father is of the belief that only a rich man can bring true happiness to his precious daughter – and a mid-level executive such as Mohit is simply not good enough!

Bewakoofiyaan stars Ayushmann Khurrana, Sonam Kapoor and Rishi Kapoor, and is directed by Nupur Asthana. The script was developed by the versatile writer/director Habib Faisal and is produced by Aditya Chopra.