South Africa’s
leading integrated communications provider Telkom and DStv’s premier in-home entertainment movie rental service
BoxOffice are collaborating in another industry first to bring South African
consumers a fantastic offer exclusive to BoxOffice customers.
This
summer, Telkom has launched a 2-4-1 Movie Mondays promotion as part of their Summer
of Wow advertising campaign, which gives DStv BoxOffice subscribers the
opportunity to rent two BoxOffice movies for the price of one, every Monday
during the month of October 2014.
All BoxOffice subscribers who take advantage of this great
offer before the end of October 2014 will be automatically entered into a lucky
draw to win a grand prize from Telkom. The prize, a Telkom Supreme SmartHome
package, which includes a Samsung Smart TV and a 24 month broadband contract
valued at over R47,000 is another industry first.
Telkom’s SmartHome range of packages is the first and only
in the country to provide consumers a seamlessly converged contract that
includes fixed and mobile voice solutions, high speed data access via ADSL or
VDSL depending on their location combined with mobile data for when they are
on-the-go. Also, with the SmartHome packages consumers will get a single bill
for fixed and mobile for the first time.
“We are thrilled about our collaboration with Telkom”
comments John Kotsaftis CEO DStv Digital Media. “This is a first of its kind
for BoxOffice and we can’t wait to give movie lovers more of what they want;
Monday night will officially become Telkom and BoxOffice Movie Mondays.”
To qualify
for two movies at the price of one, a subscriber must rent one BoxOffice movie
on a PVR or Explora and a credit will be received for the second movie. Each
rental on Mondays will qualify as a single entry into the lucky draw for the
Telkom SmartHome Supreme package. For detailed terms and conditions consumers
can visit www.telkom.co.za or www.dstv.com/boxoffice
“As South
Africa’s leading broadband service provider, it made sense for us to partner
with BoxOffice as it offers us contextual relevance when advertising our
SmartHome broadband offerings to affluent South African consumers” says
Nothemba Noruwana, Telkom spokesperson. “Telkom’s new Brand and Summer campaigns
are both unexpected and entertaining. In particular the company’s Summer
propositions focus on enabling great connectivity in the comfort for consumers’
homes and on-the-go, and consumers who subscribe to BoxOffice are those who
want entertainment on demand. The strategic fit was obvious.”
Spectacular
movies to look forward to include Edge of Tomorrow, Transcendence, X-MEN,
Maleficent, Blended and a whole lot more.
Visit www.dstv.com/boxoffice for details or www.telkom.co.za for Telkom’s Summer of Wow deals.
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