Deadline: May 11,
2015
The only awards event that celebrates South Africa's diverse
business and arts partnerships is now open for entry.
The 18th Annual Business Day BASA Awards, partnered by
Hollard, has 15 categories, with 11 open for public entry. All forms of
creativity are recognised, including music, theatre, dance, visual arts,
fashion, design and architecture. The awards also acknowledge the many
different ways that business and arts partnerships bring the arts to the
broader population, with categories catering for substantial and large-scale
partnerships as well as those that are smaller in scale, or even work of an
in-kind basis.
"The BASA awards are a real celebration of the
imaginative and diverse ways that business partners with the arts projects,
events and initiatives to bring the arts to many different South
Africans," explains Business and Arts South Africa CEO, Michelle Constant.
"Last year's event drew entries as diverse as a radio arts festival and a
truly imaginative arts campaign within a major financial company and we are
really excited about what will be entered in 2015."
Heidi Brauer, Chief Marketing Officer at Hollard says:
"Our BASA sponsorship, now in its second year, is the kind of inventive
and authentic partnership that brands dream of having. We are thrilled to have
found such a great space to explore and deepen our enduring passion for all
facets of the arts. It is really exciting to be working with BASA and Business
Day again to grow something that we know is so important to the arts in South
Africa. We are looking forward to working hand in hand to find more ways to
bring the arts to people and people to the arts."
Entry into the 18th Annual Business Day BASA Awards,
partnered by Hollard, is facilitated by an online system that is continually
streamlined to ensure ease of use. Entry will remain open until 11 May 2015. A
team at Business and Arts South Africa's Johannesburg office is also available
to assist with entry queries and applications.
The full list of categories now open for entry in the 18th
Annual Business Day BASA Awards, partnered by Hollard, is as follows
Innovation Award - This Award recognises the most innovative
and progressive partnership in all mediums of creativity; one that served all
partners' purposes effectively between January and December 2014, and
highlighted creativity and originality in the process.
First Time Sponsor Award - This Award is for a business
supporting the arts for the first time, regardless of size, budget, whether it
is CSI, marketing, HR, BBE or other.
Increasing Access to the Arts Award - This Award celebrates
a partnership that has encouraged specific audience engagement with the arts or
has made a significant contribution to brand, market and audience development,
while still promoting the business through above-the-line media or a
partnership that has made a significant contribution to regeneration or
sustainable growth, through a marketing and CSI budget or other.
International Sponsorship Award - Awarded to a global-level
partnership that builds brand reputation and audience for both the business and
arts organisations across international borders through an event or marketing
project showcasing SA to the rest of the world, and/or bringing international
arts projects to South Africa.
-Long Term Partnership Award, supported by Stephan Welz
& Co. - A company which has significantly developed and expanded its
commitment to an arts project over three years or longer. The value to the arts
project, the broader community and the business, must be apparent.
-Media Sponsorship Award - For consistent and innovative
support given by electronic, print, broadcast and web based media.
-Strategic Project Award - For outstanding initiative, with
best use of a project, which is an integral part of the business' strategy.
-Small Business Award - For vital support given to the arts
by a small company with up to 200 hundred full-time employees and an annual
turnover of no more than R10 million.
-Sponsorship In Kind Award - For a company giving a
quantifiable non-monetary support to the arts.
-Development Award - For projects with an implicit educational
and development element.
-Arts and the Environment Award, supported by Nedbank - For
business support of arts and culture projects which contribute towards the
sustainability of the environment
Categories to be awarded by the BASA chairman:
-Diplomacy in the Arts - Given in recognition of Foreign
Missions which contribute to the development and preservation of the arts in
South Africa as well as the continued prioritisation of cultural diplomacy
between South Africa and the international community.
-Change Maker of the Year - This award recognises business
volunteers in the BASA Education programme who have mentored, facilitated and
led workshops, and who serve on arts boards selflessly throughout the past year
or years.
-Art Champion Award - An Award given to an individual for
outstanding achievement in the encouragement of business support for the arts.
-Chairman's Premier Award - This Award is made at the
discretion of the Chairman of Business and Arts South Africa and recognises
sustained and extraordinary commitment to the arts in South Africa.
For more information and to enter visit www.basa.co.za
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