(Guy Buttery. Pic: Eric Kruse Photography)
Multi-award winning South African guitar player, Guy Buttery
has announced the launch of a crowdfunding campaign in support of his upcoming
album.
The campaign hosted by IndieGoGo will run for two months (July
and August) and got off to a fantastic start, reaching 40% of the intended goal
in just eight days. Buttery has received seven SAMA nominations, including two
wins at the South African Music Awards as well as having the honour of being
awarded with more Standard Bank Ovation Awards than any other artist. His new
record is still in the works, but sees him take his idiosyncratic guitar music
into a very new setting alongside a stellar line-up of acts from around the globe.
“This album is literally the most ambitious thing I’ve ever
done in my life”, says Buttery. A year in the making, he has invited artists
from France, Italy, the USA and from all over South Africa to feature on the
record. So far, listeners can expect guest appearances from Vusi Mahlasela, AKA
“The Voice”, blues guitarist Dan Patlansky, French singer Piers Faccini, World
Music artist Derek Gripper, singer-songwriter Nibs van der Spuy, Standard Bank
Artist of the Year, Shane Cooper and multi-Grammy Award winner and founder of
Windham Hill Records, Will Ackerman.
The basis of this campaign is to garner support to help Buttery
deliver the best possible version of the album. In exchange, he is offering not
only the music itself but chances to grab exclusive house concerts, T-shirts,
limited hand-numbered vinyls, demo recordings, two of his personal guitars as
well as role as a producer and engineer at his home studio for other artists.
According to his IndieGoGo page, the music has been a
departure in many ways from Buttery’s earlier works in that it is more
cinematic, ambient and groove driven. The album is also shaping up to be a far
bigger production which features more collaborations and instruments from
around the world than any of his previous albums. Buttery has said that he
hopes to change the way acoustic guitar is seen as a driving force behind the
compositions on this album.
Buttery has propelled his career far beyond the borders of
his beloved South Africa. As an internationally-recognized musician, this
multi-instrumentalist enjoys invitations to play sell-out performances all over
the globe. His international role has surpassed merely playing shows to foreign
audiences. It has evolved into one as an ambassador of South African music,
inspiring people across the world with his homegrown style at the very heart of
his talent and tenacity.
To contribute to the making of the album or to view some of
the studio footage along with a quirky video of Buttery explaining the
campaign, visit his crowdfunding page – www.igg.me/at/guybuttery