(Indwangu
Fashion Show 2017, Ntlonipho Jalubane)
Fashion meets compassion as Wild Coast Sun
assists young girls
Buoyed by the overwhelming response to the
inaugural Indwangu Fashion Extravaganza in 2017, the Wild Coast Sun once again
brings fashion with to the fore in August this year. In association with the
Walter Sisulu University, this event, at the Wild Coast Sun, serves to showcase
the talents of young designers while highlighting the impact of poverty and
access to personal hygiene items on young girls all over South Africa.
Through the 2018 Indwangu Fashion
Extravaganza show and cocktail after party, funds will be raised to distribute
sanitary towels and personal hygiene items to school girls in nearby
communities to empower them to continue attending school during their
menstruation, and restore their dignity.
“A lot of schools in poor communities, like
the ones in Zone 5, are faced with a high rate of absenteeism from teenage
girls when they are menstruating, due to the fact that they cannot afford
sanitary products. Some girls are forced to use unsafe methods to deal with
their menstruation. We hope to alleviate this problem and show them that they
can continue with life as usual,” says Mawande Genu, the Wild Coast Sun’s PR
and Promotions Coordinator.
Because Wild Coast Sun believes in the
empowerment of women and also fully supports education based projects, it will
host this event on August 25, 2018, helping a lot of young girls stay in
school.
At last year’s fashion event, sanitary
towels and toiletries to the value of R38,000 were distributed amongst over 300
young girls from the Ebenezer Junior Secondary School in Bizana.
“We are situated in the rural areas, and
thus see major poverty around us. We
want to bring about change here, and aim at then positively impacting women
beyond the borders of our community.”
The aim of this year’s glamorous event is
to reach 3,000 school girls and bring about awareness to over a million people
by means of a powerful awareness campaign, involving very influential public
personalities, their conversations and posts about this and various other
marketing activities.
Indwangu
Fashion Extravaganza takes place at the Wild Coast
Sun on August 25, 2018. Tickets R350 pp and R600 per couple booked through
Computicket and Computicket outlets. The
event starts at 18h00 and ends much later.
Dress according to the theme which is Vintage.
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