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Saturday, October 17, 2020

DUT’S MOREKU SHOWCASES SUMMER RANGE WITH PICK ‘N PAY CLOTHING


(Katekani Moreku’s exclusive summer range currently featured at Pick ‘n Pay Clothing)

The Durban University of Technology’s (DUT’s) Fashion and Textile alumnus, Katekani Moreku has collaborated with the Pick ‘n Pay Clothing brand to feature his exclusive commercial summer range, Katekani, in their stores. 

Moreku who completed his National Diploma in Fashion and Textile at DUT in 2019 has been making a name for himself in the fashion industry. 

He was scouted from the university by the South African designer, Gavin Rajah, who is heading the Pick ‘n Pay’s Futurewear project which offers mentorship to aspiring designers.

“I am very happy to have been awarded such a rare opportunity to be part of a collaboration between young designers and Pick ‘n Pay Clothing, I’m overwhelmed,” said Moreku. 

His collection is a commercial summer range that focuses more on heritage and ethics. 

“It captures my perspective of a united South African heritage. I drew inspiration from all the South African cultures that I have been exposed to over the years,” he said.

The motivation for his traditional attire is largely drawn from the Sepulana culture which combines scraps of fabric and plastic material. This ties in perfectly with his desire to practice sustainable fashion by using different types of waste material. 

The Sepulana culture is one of the African cultures that uses bright and bold colours. 

“This was a collaborative project, I do not work for Pick ‘n Pay as I am still an undefended designer,” stressed Moreku. 

The dedicated and hardworking Moreku has made DUT’s Fashion and Textiles department and the DUT Community proud of his accomplishments.

Commenting on his fashion success, Creative Director at DUT and fashion designer Gideon, said that from his student days, Moreku had shown a strong design sense and unique fashion direction.

Gideon added that Moreku knew the risks needed in creating both his designs and establishing the ethos of his brand.

“When asked to submit a student for this opportunity he was the one I thought of first, due to his strong work ethic. His brand being used under the Pick ‘n Pay umbrella shows he understands the difference between editorial and commercial fashion and how to execute both,” explained Gideon. 

Moreku plans to continue growing his fashion brand in order to fulfil his dream of being counted amongst the best fashion designers in South Africa. 

For more information and interviews contact Katekani Moreku on 082 202 3655 or 062 764 8147 (WhatsApp Business)